A major financial company has been running an ad on TV recently that really made me mad! The ad shows a bunch of different people walking around with big orange numbers under their arms. The number is supposedely what that person will need to have in savings in order to retire and live a lifestyle like they're accustomed to. At first, I wasn't really sure why these ads made me mad.
Then I figured it out. It wasn't exactly anger that I was feeling, it was more of a feeling of stress or despair. And I guess that's probably the whole idea. My wife told me that that's how that's the most effective type of advertising: they make you feel desperate. Well it sure worked with me. However, I don't think the solution they offered gave me any hope, personally.
Their solution is to sign up with them and they'll help you save and invest properly to end up at the "magic number". That might work for someone just entering the workforce, or even someone in their thirties, but I'm 52 years old. I have very little savings, and in my opinion not a lot of hope to increase that to the one or two million dollars that most of those numbers in the ad represented, even if I hired the best financial mind in the world to help me make decisions.
So what do we do? As far as I'm concerned, I'm working at creating a residual type of income that will flow into my bank account for the rest of my life. I think this is a good plan for most boomers, especially those that find themselves in a similar situation as I have. How do we go about doing that? Here are six ways that I can think of.
1. A reverse mortgage on your residence. If your house is paid off or mostly paid off, you can borrow against the equity in order to get monthly payments, get a lump sum, or just have the money available as a line of credit.
2. You could get a job. Maybe all you'll need is a little extra to supplement your pension, savings, and social security. A part-time job might fit the bill to help you stay afloat.
3. You can purchase a franchise. There are all kinds of businesses out there if you're willing to put up the capital to get started. Some are very expensive, and some aren't. Do some research, this might be a great option.
4. Start a traditional home business. Maybe there is something you're good at and you can market that skill. It can be building something, making something, or even offering a service, such as bookkeeping. You can sell your product or service on Craig's List or ebay.
5. You could start your own home-based internet business. Affiliate marketing is a hot topic right now, and you can make a some good residual income by setting up websites that promote other peoples products. All you have to do is send the customer to that merchant's site, and you'll earn a commission. Once you get the sites set up, they are self-sustaining and can generate income month after month.
6. You could start a network marketing business.I really like this idea because it offers two types of income - residual and leveraged. By residual income I mean income that comes in every month, whether you work or not. Most network marketing companies have consummable products that the customer buys every month. Leveraged income comes when you sign up a distributor underneath you. Then every time that person makes a sale, you get a piece of their pie.
These are just a few suggestions on how baby boomers can retire with a good income. I encourage you to do some research, and figure out what works for you. - 16955
Then I figured it out. It wasn't exactly anger that I was feeling, it was more of a feeling of stress or despair. And I guess that's probably the whole idea. My wife told me that that's how that's the most effective type of advertising: they make you feel desperate. Well it sure worked with me. However, I don't think the solution they offered gave me any hope, personally.
Their solution is to sign up with them and they'll help you save and invest properly to end up at the "magic number". That might work for someone just entering the workforce, or even someone in their thirties, but I'm 52 years old. I have very little savings, and in my opinion not a lot of hope to increase that to the one or two million dollars that most of those numbers in the ad represented, even if I hired the best financial mind in the world to help me make decisions.
So what do we do? As far as I'm concerned, I'm working at creating a residual type of income that will flow into my bank account for the rest of my life. I think this is a good plan for most boomers, especially those that find themselves in a similar situation as I have. How do we go about doing that? Here are six ways that I can think of.
1. A reverse mortgage on your residence. If your house is paid off or mostly paid off, you can borrow against the equity in order to get monthly payments, get a lump sum, or just have the money available as a line of credit.
2. You could get a job. Maybe all you'll need is a little extra to supplement your pension, savings, and social security. A part-time job might fit the bill to help you stay afloat.
3. You can purchase a franchise. There are all kinds of businesses out there if you're willing to put up the capital to get started. Some are very expensive, and some aren't. Do some research, this might be a great option.
4. Start a traditional home business. Maybe there is something you're good at and you can market that skill. It can be building something, making something, or even offering a service, such as bookkeeping. You can sell your product or service on Craig's List or ebay.
5. You could start your own home-based internet business. Affiliate marketing is a hot topic right now, and you can make a some good residual income by setting up websites that promote other peoples products. All you have to do is send the customer to that merchant's site, and you'll earn a commission. Once you get the sites set up, they are self-sustaining and can generate income month after month.
6. You could start a network marketing business.I really like this idea because it offers two types of income - residual and leveraged. By residual income I mean income that comes in every month, whether you work or not. Most network marketing companies have consummable products that the customer buys every month. Leveraged income comes when you sign up a distributor underneath you. Then every time that person makes a sale, you get a piece of their pie.
These are just a few suggestions on how baby boomers can retire with a good income. I encourage you to do some research, and figure out what works for you. - 16955
About the Author:
Matt is an internet marketing trainer, teaching people how how to build their online business. His focus is on attraction marketing. You can view more information at Baby Boomer Retirement Plan.
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